BUFFALO, NY – Arveal L. Drummer is the new director of graduate admissions at Canisius University. As a key member of the strategic leadership team, Drummer leads comprehensive student recruitment and admissions strategies to attract, recruit, and enroll highly-qualified graduate students. He directs the development, implementation and coordination of a strategic marketing and communication plan for graduate enrollment and recruitment.
Drummer assumed the position on April 6, 2015.
Drummer has more than a decade of experience in higher education and high-level sales/ innovative customer support. He comes to Canisius from Northeastern Illinois University where he served as director of recruitment. During Drummer’s tenure, he conducted a complete analysis of the university’s territory management plan which resulted in the university increasing its reach into the five surrounding counties and bordering states, and revised the name purchase strategy rest with what was offered through the university. Prior to Northeastern Illinois University, Drummer was graduate/undergraduate admissions director at the Keller School of Management for DeVry University.
Drummer holds an MBA from the University of Phoenix and a BA in history from the University of Iowa.
Canisius University is one of 28 Jesuit universities in the nation and the premier private university in Western New York.
